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The pricing & seasonality playbook.

When should you raise your nightly rate, and by roughly how much? A field guide to the moments that move pricing — weekends, holidays, local events, the seasons, last-minute gaps and length-of-stay. Tap any card for the rule of thumb and why it works.

These are starting points, not formulas. Filter by situation, then tap a card. The percentages are common ranges hosts use as a first guess — your own market and platform always win.
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An educational pricing reference for short-term-rental hosts. Every number here is a general rule of thumb, not a guarantee of bookings, occupancy, or income — demand, competition, fees and platform rules vary by region and change often. Treat each as a starting point, then test against your own data and watch what actually converts.

Keyring turns these rules into automatic moves — it adjusts rates for weekends, events and gaps across every channel, then shows you what each change did to your occupancy and ADR.

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